For this year's holiday card at FreightCenter, we wanted to do something a little different than the typical lights on a palm tree Christmas card.
I started with a sketch of my idea and presented to the head of Marketing. She loved it and ran it up the flagpole just to make sure that the executives would be okay with the idea of having Santa on the card. They loved it so I was given the green light to continue the illustration.
About a week later, the art was sent to print. I chose to print on 100# Classic Linen, cover, for a nice tactile feel. The card has been extremely well-received by customers and vendors.
I started with a sketch of my idea and presented to the head of Marketing. She loved it and ran it up the flagpole just to make sure that the executives would be okay with the idea of having Santa on the card. They loved it so I was given the green light to continue the illustration.
About a week later, the art was sent to print. I chose to print on 100# Classic Linen, cover, for a nice tactile feel. The card has been extremely well-received by customers and vendors.
